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Press Release

Telaid’s Expanding Interactive Practice Helps Clients Deliver Immersive Experiences, Drive Traffic and Profitability

April 10, 2019

Keeping pace with the digital transformation, Telaid is helping clients in retail redefine the customer experience using interactive technologies

Technology partner, Telaid, today announced that it is expanding its Interactive Practice. Dedicated to offering comprehensive audio, visual and interactive solutions so that retail and other enterprise clients can deliver an immersive customer experience. Telaid’s Interactive Practice will be led by technology veteran, Mark Preston.

“Mark Preston brings 25 years of experience working with some well-known retail brands and ecosystem partners to Team Telaid. As Director of Engineering, Interactive Solutions, he will spearhead growth with new solutions and by leveraging the robust existing Telaid service delivery infrastructure. Telaid continues to execute our strategy by investing in complementary capabilities and key people that provide additional opportunities to drive value and help our clients achieve the digital transformation,” said Scott Patsiga, President of Telaid.

The development of the Interactive Practice is just one of a series of recent investments Telaid has made to continue to grow its capabilities alongside the proliferation of emerging technologies that are reshaping entire industries. As a high-value technology partner for enterprise, multi-site clients, Telaid strives to deliver technology lifecycle solutions and expertise for all critical technologies.

“Today’s customer expects a personalized, interactive experience. Telaid’s Interactive Practice will offer dozens of cutting-edge audio, visual and analytics technologies that deliver a truly immersive customer experience. Telaid’s ability to partner with the client to engineer, deploy and maintain these technologies throughout their useful life allows our clients to focus on their customers and business while having the confidence that their technologies are optimized and dependable,” noted Preston.

Telaid adds interactive expertise to its already long list of capabilities in wireless, physical security, physical layer infrastructure and POS. Development of the Interactive Practice includes the addition of new best-of-breed
partners, specialized field resources and pre-sales engineering resources dedicated exclusively to interactive.

Keeping pace with the digital transformation, Telaid is helping clients in retail redefine the customer experience using interactive technologies, self-serve kiosks and immersive audio/visual. From augmented reality in retail to digital menu boards in quick-serve restaurants and audio in financial services, Telaid starts with the client’s business objectives in mind and leverages technology to deliver better business outcomes. As always, Telaid brings their IT best practices approach and proven process to another set of technologies to better serve their clients as a one-stop resource.